Synergy
Product Placement:
- Kellogg's 'Coco Pops' - Young audiences will be appealed to this breakfast cereal.
- Coco-Cola - Fizzy drinks attract the target audience.
- Vauxhall 'Zafira' - A Family car for a Family Film.
- Hamley's - Huge toy store will attracts children
Music Synergy:
- Justin Timberlake - Tennman Records - Attracts a family audience.
Commercial Synergy:
- Vauxhall Zafira - Family car advert using the characters from the film.
Money from Synergy: £3 Million
Budget Review
Gained from Synergy: £3,000,000
Production Budget: £10,000,000
Money remaining from stage 1: £9,098,000
Current Budget: £22,098,000
Crew
Director: Shawn Levy - £2.5 Million.
He has created films in the same family genre, e.g. Night At the Museum.
He's not a world class director, only beginning his career in making successful movies so he isn't very experiences either.
Production Team: Professional British - £500,000.
Professionals and are british like the movie.
Not as much experience in production as hollywood production teams like ones that work on Disney movies.
Editor: Pro Hollywood - £2 Million.
Well established hollywood editing.
Film production will not be totally british.
Special Effects: Pro Hollywood - £2 Million.
Increases verisimilitude and kids will enjoy it more.
Too much special effects may ruin the film.
Total Cost for Crew - £7 Million.
Technology
HDR - FX1:
Quantity - 5
£10,000
HD, Good maneuverability
Sony DV Tapes (63 Mins):
Quantity - 200
£1400
A lot of tape in HD.
Computers:
8-Core
Quantity - 2
Cost - £5000
HD Monitors
Quantity - 2
Cost - £2300
Macbook Pro
Quantity - 2
Cost - £2300
Editing Software:
Final Cut Pro
Quantity - 4
Cost: £3200
Special Effects:
VisionLab Studio
Quantity - 4
Cost: £900
Budget Review
Budget: £22,098,000
Total Cost Crew: £7,000,000
Total Cost Equipment: £25,100
Remaining Budget: £15,072,900
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